Tag Archives: plus 30

Benny ELs Drops First Installment to Industry Meltdown

TruStatement is releasing Benny EL’s most recent mixtape, The Industry Meltdown, set to drop October 5th. The project features some of the hottest new & old school instrumentals from artists such as The Beastie Boys, Biggy, Wale, and Timbaland. The most refreshing angle of this mixtape is the wide variety in musical genres, as well as Benny ELs ability to showcase a natural and consistent flow over any beat that comes his way. ELs has been on a tear, tracking with TruStatement collaborators Micah, M.A.E., Baldi, Never Yet Contested, and Free Trade for months, preparing for his official album release entitled B.E.T.A., set to drop Fall of 2010. B.E.T.A. is the deadly combination of producer t. agency and emcee, Benny ELs.

Below is the first YouTube installment to Benny ELs mixtape release with the song “Unbelievable”

Download: Benny ELs – Industry Meltdown

Watch: Benny ELs – “Unbelievable”

**B.E.T.A. drop Fall of 2010**

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TruStatement Weekend Oneonta University

(photo : Gubi)

The entire TruStatement camp traveled through the sticks of upstate New York, all the way to a small college town known as Oneonta, NY with an army of emcees, musicians, and Full Sail University grads in the hopes of dedicating an entire weekend to recordings sessions, photo shoots, video shoots, rehearsals, live shows, and a ton of partying. Every minute of this 3 day adventure was shot on cell phones, HD video cameras, and HQ photography equipment, providing a wide variety of visual  encounters with every member of the TruStatement camp. These images, videos, tweets, and status updates were consolidated onto one website, created by the behind the media team at TruStatement. (http://www.flavors.me/trustatement)

The final project will be divided into two separate releases. The first release will be a movie trailer including all cell phone videos and photos from the weekend. The official video will serve as an HD documentation of the 3 day adventure with TruStatement Entertainment in Oneonta, NY. Trust us… the video will be full of emcee performances, impromptu freestyle sessions, candid interviews, and late nights full of heavy partying.

To visit the website where all photos and videos shot on cell phones in real time, please visit http://flavors.me/trustatement

Follow TruStatement All Weekend

TruStatement camp is heading to Oneonta, NY tomorrow for a long weekend of recording, rehearsing, live performances, and plenty of partying. You can stay updated in real-time with all the emcees and creative people at TruStatement this weekend by checking our website below…

Follow TruStatement All Weekend

Ayinde, Never Yet Contested, & Benny ELs to perform at Crash Mansion, NYC tonight!!

TONIGHT catch Ayindé, Never Yet Contested, and Benny ELs performing at Crash Mansion. This is a showcase for undiscovered artists hosted by “Hip-Hop Unplugged”

Location: 199 Bowery New York, NY 10082.

Time: Doors open at 8pm – Show starts at 9pm

Price: $10 at the door. BE THERE!

More Infohttp://crashmansion.com/ShowEvent.aspx?eventId=137476

Subscribe to the TruStatement Blog!

You can now subscribe to our TruStatement Blog! For e-mail notifications regarding the most talked about posts on the web, along with a handful of free music, please subscribe!

1. Go to the homepage of the blog

2. Look to the top right of your screen

3. Enter your email address

4. Receive Conformation Email

This way, you can be alerted when new posts are added to this blog. Thanks for your support of Trustatement entertainment!

The Jordan Alpha 1 (Karmaloop.com)

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The Jordan Alpha 1 in White & Red Men’s Sneakers By Jordan Brand. Dope sneakers for sale at Karmaloop.com

Atmosphere :: ‘To All My Friends Tour’

Slug and Ant of Atmosphere have decided to embark on a US tour this fall! It seems like they never take time off from the road. The duo, which has added a live band to their shows, has participated in countless music festivals, reaching a wide range of audiences from across the world. Hip-hop lyricists Slug has created an image for himself through poetic lyricism and attitude. His partner and beatmaker in crime, Ant, has continuted to develop his skills to craft the sound which has become ATMOSPHERE! The tour will feature Rhymesayers affiliates, Blueprint, Grieves & Budo, and DJ Rare Groove.

Purchase Tickets Here

Tour Schedule

09.08.10 Orpheum Theater: Madison, WI
09.09.10 Milwaukee Riverside Theater: Milwaukee, WI
09.10.10 The Vogue: Indianapolis, IN
09.11.10 Madison Theater: Covington, KY
09.12.10 The Intersection: Grand Rapids, MI
09.15.10 Gallatin County Fairgrounds: Bozeman, MT
09.16.10 Wilma Theater: Missoula, MT
09.17.10 Wilma Theater: Missoula, MT
09.18.10 Knitting Factory: Spokane, WA
09.20.10 Knitting Factory: Boise, ID
09.21.10 Midtown: Bend, OR
09.22.10 McDonald Theater: Eugene, OR
09.24.10 Senator Theater: Chico, CA
09.25.10 Knitting Factory: Reno, NV
09.27.10 Arcata Community Center: Arcata, CA
09.28.10 Sacramento State University Union: Sacramento, CA
09.29.10 The Catalyst: Santa Cruz, CA
10.01.10 House Of Blues: Las Vegas, NV
10.02.10 In The Venue: Salt Lake City, UT
10.04.10 Dublin Square: Rapid City, SD
10.05.10 Sioux Empire Fair Expo Hall: Sioux Falls, SD
10.06.10 People’s Court: Des Moines, IA
10.07.10 Congress Theater: Chicago, IL

Night of the Living Funk Party in NYC

Join Tru Statement for a night of booze, horror movies, funk & hip hop as we kick off the newest fad in the NYC late night; The Night Of The Living Funk Party.

Join us at 8:00pm at Wicked Willy’s on Bleecker between LaGuardia & Thompson Street. Find a representative with a “TSE” shirt on and tell them you’re there for the “Tru Statement Bar Crawl”. The Tru Statement representative will then hand you your ticket for the show (those who immediately leave the bar after receiving their ticket will be found and electrocuted with a caddle prod)

8:00 – 9:30 :: Wicked Willy’s (free pitchers for the early birds)
9:45 – 10:30 :: The Village Lantern
10:45- 11:30 :: Bar # 3
11:45 :: Arrival at Sullivan Hall


feat. Benny ELs, Baldi, M.A.E. & Never Yet Contested


The soundtrack for the entire night will be provided by The Night Of The Living Funk; the best of the best in the New York City funk scene. It’s not only about the music however, the band will also project some of Hollywood’s most classic horror movies to add to the mood!


Honest Tea – Marketing Campaign

My college buddy worked on an Honest Tea marketing campaign in Atlanta, Georgia on July 9, 2010. Their concept was to place a giant piggy bank in the middle of Atlanta next to racks of bottled Honest Tea. Given the name of the drink, the idea was to see how many people would put a dollar in the piggy bank without Honest Tea employee manning the entire area. Hence the name “Honest Tea”. Great work Brent! The drinks are amazing, too…

Website: Honest Tea

Recommended By: Free Trade

Free Trade – Plus 30 AVAILABLE NOW!!

Download Plus 30: http://bit.ly/FreeTrade

As a producer/emcee Free Trade’s blend of motown, hip-hop, & soul has virgin listeners shocked, jazz heads baffled, and hip-hop purists nodding their heads. A warm mix of sampled vinyl and live instrumentation (guitars, horns, rhodes, turntables, upright bass, etc) is what separates Plus 30 from other hip-hop records. The level of lyricism delivered by Free Trade is a true breath of fresh air; delivering a cadence that follows the footsteps of Pete Rock & CL Smooth , a youthful college sound resembling G Love & Special Sauce, and a vocal tone similar to Mike Posner.

“I didn’t find the best musicians, I found the most creative ones.” says Free Trade. “I contacted as many college students from around the U.S who still believe in honest and soulful music via email, text message, and facebook, and created an entire album from my bedroom.” Working within the parameters of new age media, Free Trade was able to have bass lines laid down in St. Louis, jazz samples flipped in the UK, horns tracked in Manhattan,
keyboards recorded in Boston, and the list goes on. Most of the musicians involved in Plus 30 had no prior knowledge of one another, nor did they get to hear the final product until the project was finished, creating an unspoken faith between all 30 contributors. Free Trade will quickly enter the music scene with an arsenal of 30 close contributors and an album sure to take over your radio and ipods.